The Gatesman Brandtern experience will offer intern candidates a robust and interactive learning environment that harnesses creativity, project initiation, professional development, and innovation with practice on real-life clients. Collaboration between multiple disciplines within the advertising agency will expose Brandterns to a healthy range of client projects from a variety of industries, including but not limited to business-to-business, retail, business to consumer, non-profit, healthcare and more. Please note that this year will be slightly different than our typical Brandtern experience in that it will be mostly to all work from home.
PR/Social Media Brandtern:
Let’s Get Social: Can you adopt the persona of any brand you write for, from grocery stores to hearing insurance to organ donation non-profits? Do you understand every social media platform and how each one serves a different purpose? Does the idea of pitching our clients to different news sites again and again and again sound like a welcome challenge? If you answered “yes” to all of those questions, then we might have an open desk waiting for you as our PR/Social Brandtern.
Keep Your Finger on the Pulse: As a PR/Social Brandtern, you’ll jump right in on client projects the moment you walk into the office. You’ll be compiling media lists for different clients, identifying industry trends through social listening techniques, doing research on speaking and editorial opportunities, and writing social content for both clients and the official Gatesman accounts across all platforms.
Comma Sutra: While you have to be social media savvy to work at Gatesman, you also need to have the writing skills to back it up. Knowledge of AP Style, grammar rules, and how to write across platforms will serve you well in the PR/Social department when you write press releases, pitches, and posts on the Gatesman website. Make sure to omit that Oxford comma.